The event is the hottest ticket in sports right now. “I don’t know there’s another stadium in the world that can say they’ve had Serena Williams, Roger Federer, Lewis Hamilton and Max Verstappen, Patrick Mahomes and U2 and Jay-Z and Beyoncé and Messi and Neymar all at the same venue.” “Steve Ross had a vision and for us to truly host the world’s great big events, and for that to be true, Formula One has got to be on that list,” Garfinkel told The Associated Press. From Jay-Z and Beyoncé, to Serena Williams and Neymar, the biggest names have all been to Hard Rock.Īnd on Saturday, former First Lady Michelle Obama watched an F1 practice session from the back of seven-time champion Lewis Hamilton’s pit. Hard Rock has hosted Super Bowls, college playoff games, a major tennis tournament, international soccer, concerts and the “Rolling Loud” musical festival.
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